[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.csfho.cz\/financni-analyza-podniku\/#Article","mainEntityOfPage":"https:\/\/www.csfho.cz\/financni-analyza-podniku\/","headline":"Finan\u010dn\u00ed anal\u00fdza podniku","name":"Finan\u010dn\u00ed anal\u00fdza podniku","description":"Finan\u010dn\u00ed anal\u00fdza je jak\u00e1koliv ekonomick\u00e1 \u010dinnost, kde hlavn\u00ed ...","datePublished":"2019-06-01","dateModified":"2023-05-01","author":{"@type":"Person","@id":"https:\/\/www.csfho.cz\/author\/#Person","name":"","url":"https:\/\/www.csfho.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/edf965aa5e6319b22667bed24bb070a38fc0326fd1c728db50dc1d860a4a16ad?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/edf965aa5e6319b22667bed24bb070a38fc0326fd1c728db50dc1d860a4a16ad?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"csfho.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.csfho.cz\/wp-content\/uploads\/img_a346084_w2950_t1560065444.jpg","url":"https:\/\/www.csfho.cz\/wp-content\/uploads\/img_a346084_w2950_t1560065444.jpg","height":0,"width":0},"url":"https:\/\/www.csfho.cz\/financni-analyza-podniku\/","about":["Pen\u00edze"],"wordCount":404,"articleBody":"Finan\u010dn\u00ed anal\u00fdza je jak\u00e1koliv ekonomick\u00e1 \u010dinnost, kde hlavn\u00ed roli hraj\u00ed \u010das a pen\u00edze. Finan\u010dn\u00ed anal\u00fdza se tak\u00e9 m\u016f\u017ee rozli\u0161ovat a to na mikro\u00farovni, zde se analyzuje pouze dan\u00fd podnik a na makro\u00farovni, kde se analyzuje cel\u00e9 odv\u011btv\u00ed. U podniku se analyzuje jeho celkov\u00e1 finan\u010dn\u00ed situace. Sem spad\u00e1 dostate\u010dn\u00e1 ziskuschopnost, kapit\u00e1l firmy, efektivn\u00ed vyu\u017eit\u00ed vlastn\u00edch aktiva schopnost platit sv\u00e9 z\u00e1vazky. V\u0161echny tyto informace pom\u00e1haj\u00ed p\u0159i z\u00edsk\u00e1v\u00e1n\u00ed zdroj\u016f, p\u0159i vylep\u0161ov\u00e1n\u00ed finan\u010dn\u00ed struktury, p\u0159i p\u0159erozd\u011blov\u00e1n\u00ed zisku a p\u0159i poskytov\u00e1n\u00ed \u00fav\u011br\u016f.N\u011bkte\u0159\u00ed ekonomov\u00e9 tak\u00e9 dopl\u0148uj\u00ed, \u017ee hlavn\u00edm \u00fa\u010delem finan\u010dn\u00ed anal\u00fdzy je p\u0159ipravit ucelen\u00e9 informace p\u0159i rozhodov\u00e1n\u00ed o dal\u0161\u00edm fungov\u00e1n\u00ed podniku. V\u00fdznamnou roli zde hraje \u00fa\u010detnictv\u00ed, kter\u00e9 dokl\u00e1d\u00e1 p\u0159esn\u00e9 hodnoty pen\u011b\u017eit\u00fdch \u00fadaj\u016f, ov\u0161em ty se vztahuj\u00ed pouze k\u00a0jednomu \u010dasov\u00e9mu \u00faseku a jsou pon\u011bkud izolovan\u00e9. Finan\u010dn\u00ed anal\u00fdza se tak\u00e9 vyu\u017e\u00edv\u00e1 pro identifikaci odchylek od nastaven\u00e9ho pl\u00e1nu fungov\u00e1n\u00ed podniku a vyu\u017e\u00edvaj\u00ed ji vlastn\u00edci podnik\u016f, mana\u017ee\u0159i a v\u011b\u0159itel\u00e9 spole\u010dnosti. N\u011bkdy ji tak\u00e9 mohou vyu\u017e\u00edvat i st\u00e1tn\u00ed instituce a v\u00a0krajn\u00edch p\u0159\u00edpadech i \u0159adov\u00ed zam\u011bstnanci. Majitel\u00e9 podniku ji vyu\u017e\u00edvaj\u00ed p\u0159edev\u0161\u00edm kv\u016fli ziskovosti sv\u00e9 firmy. V\u017edy cht\u011bj\u00ed, aby jejich investice m\u011bly efektivn\u00ed n\u00e1vratnost.Mana\u017ee\u0159i finan\u010dn\u00ed anal\u00fdzu vyu\u017e\u00edvaj\u00ed p\u0159i sestavov\u00e1n\u00ed finan\u010dn\u00edho pl\u00e1nu podniku nebo v\u00a0p\u0159\u00edpad\u011b, \u017ee maj\u00ed v\u00a0pl\u00e1nu investovat. D\u00edky finan\u010dn\u00ed anal\u00fdze by m\u011bli zajistit vy\u0161\u0161\u00ed v\u00fdkonost a zvedat hodnotu podniku. V\u011b\u0159itel\u00e9 po\u017eaduj\u00ed finan\u010dn\u00ed anal\u00fdzu podniku p\u0159edev\u0161\u00edm proto, aby m\u011bli jistotu, \u017ee je dan\u00e1 firma schopna spl\u00e1cet sv\u00e9 z\u00e1vazky v\u016f\u010di nim. Nebo\u0165 v\u00a0opa\u010dn\u00e9m p\u0159\u00edpad\u011b by to mohlo ohrozit jejich vlastn\u00ed podnik\u00e1n\u00ed. Zam\u011bstnance zaj\u00edm\u00e1 to, jak velkou jistotu zam\u011bstn\u00e1n\u00ed v\u00a0dan\u00e9m podniku maj\u00ed a p\u0159edev\u0161\u00edm mzdov\u00e9 a soci\u00e1ln\u00ed bezpe\u010d\u00ed. St\u00e1t se zaj\u00edm\u00e1 o finan\u010dn\u00ed situaci podnik\u016f p\u0159edev\u0161\u00edm proto, aby si hl\u00eddal spr\u00e1vn\u00e9 odv\u00e1d\u011bn\u00ed dan\u00ed a mohl d\u00edky tomu i kontrolovat situaci na trhu.\u00a0                                                                                                                                                                                                                                                                                                                                                                                        3.2\/5 - (9 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Finan\u010dn\u00ed anal\u00fdza podniku","item":"https:\/\/www.csfho.cz\/financni-analyza-podniku\/#breadcrumbitem"}]}]